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Jessica started her career in analytics and quickly discovered her love for Marketing. She is thrilled to join Gather where she can use her passion for Marketing to share Gather’s incredible story and help support the remarkable funeral professionals that help so many families. When she isn't planning the next marketing campaign she loves to spend time reading, skiing, golfing, and hiking with her three dogs.
As the world around us continues to change and the funeral industry evolves, so do the needs of funeral directors, their teams, and the families they serve. We have conducted dozens of interviews with funeral directors over a multi-year period to define growing pain points and trends and have found that three broad categories of needs emerge.
The world of death care is changing — often in ways funeral directors and death care professionals are struggling to prepare for.
The COVID-19 pandemic has taken the world by storm and has brought unprecedented shifts in daily life, physical and mental health, and business practices. The funeral industry is no exception to this trend, with rolling waves of mass closures and gathering limitations, funeral homes have needed to rethink the way they support their families in this new world.
